Feather Meal? For your Dog?
There is a new pet food ingredient heading our way…feather meal. The pitch to consumers and veterinarians has begun. Brace yourself, feather meal might be coming to a pet food near you very soon.
Ground feathers as a protein source for dog and cat food is being pitched to veterinarians and consumers all over the world. Scampers Pet Food in the UK alerted me of Big by Pet Food veterinarians talking up the benefits of feather meal. A few days later I heard from Dr. Tanabe in Japan sharing the very same story – feather meal is being pitched as the new best thing in pet food. Add to the global push of feather meal, then I find an new article in Forbes magazine pitching the wonders of this new pet food ingredient. READ MORE